CV

Dynamic Producer with a decade of experience in digital product management and production, specializing in immersive experiences and tech integration.

Senior Producer → Lucky VR, 2022 - Present


Managing 20+ member cross-functional teams to develop a proprietary Avatar SDK for a live ops social gaming XR experience, managing scrums, project risks, and timelines across multiple platforms (iOS, Android, PC, PlayStation, Meta Quest).

I led the the design and integration of AI NPC Avatars with generative dialogue as a new feature for dynamic gameplay and tutorial interactions.

Vegas Infinite by Pokerstars

Independent Producer → Superjuicy, 2021-Present

Superjuicy produces immersive art events in Toronto and Mexico City, consulting on the integration of art and technology. Notably, I curated and produced the Intel Encore AI Art Show for Intel Canada at the Illuminarium, showcasing AI-integrated works by seven artists and drawing over 5,000 visitors during its week-long run.

Superjuicy

Intel Encore AI Art Show

Senior Producer → Candy Digital, 2021-2022

I led a team of artists and developers to create the first digital collectibles drops for Space Jam and DC Comics, which boosted the platform and grew our community to 200K+ users. I also played a key role in DC Fandome 2021—working directly with Jim Lee—and even pitched cool Web3 projects for big names like Xbox, Archie Comics, and Harry Potter.

Space Jam NFT Drop on Nifty’s 

DC Fandome Drop on DF NFT Platform

Batman ‘Gotham City District Knight Watch’ drop


Producer → Secret Location (eOne/Hasbro), 2018–2021

VR Producer on Secret Location’s original content team at eOne (acquired by Hasbro). Responsible for coordinating technical, creative and design teams to develop and produce original IP for both at-home and location-based consumer VR experiences. Projects Included:

Transpose

Blasters of the Universe

Founder, CEO  →  Discovr Labs, 2015-2017

I launched an immersive XR education startup, leading a tight-knit team of 7 and earning shoutouts at TechCrunch Disrupt and Forbes 30 Under 30. We secured $150K in investment from venture firms in San Francisco and London's Founders Factory, plus formed key partnerships with Canadian health institutions and the University of Toronto.

View my project portfolio here.

Side Projects

www.superjuicy.art

AI Film Experiments


Press

→ Vice→ TechCrunch→ CBC→ Forbes